Search Engine Optimisation -SEO- Cheshire
Your website, the same as millions of others probably has a few problems in the search engine friendly department. Search engine optimisation (SEO) and search engine marketing should be at the very top of your priorities list. What's the point in having a website if it can't be found? Blue Reality is a website promotion company who design and develop search engine friendly websites which download quickly and help to avoid potential indexing and ranking problems with search engines.
Before Website Optimisation & SEO
If you've ever used separate companies for web design and website optimisation/search engine marketing, you are likely to have encountered some issues. Fortunately the high majority are pretty easy to spot and rectify and will make a huge difference. Only 1% of all the websites on the internet are built correctly, that means accessible and W3C standards compliant, it is absolutly vital your website is built correctly in the first instance otherwise all your search engine optimisation efforts are completely flawed. Our web development process ensures we build accessible and W3C standards complient websites.
SEO & the importance of Your Search term, search phrase and keywords
The keywords you choose, the density and how they are positioned throughout your useful and informative copy is essential when optimising your website. You might have an idea what keywords or search phrase you want to use, but it is very common that web site owners appropriate what search phrase or search terms their customers are using to find particular products or services without actually knowing what search terms or search phrase is currently being used and most popular. The effect of this is that you're missing the bulk of your target market.
Search Engine Optimisation Knowledge is power.
You should, and I highly reccomend reading all the information contained within these search engine optimisation pages, especially some of the more detailed explinations down the right hand site of this page such as the 'What is Search Engine Optimisation', 'Basics of Search Engine Optimisation' and 'How Do Search Engines Work'. It will give you a better understanding about exactly what is involved in search engine optimisation which will in turn put you in a better position to ask the right questions from potential SEO firms.
Internal SEO & Website Optimisation
Internal website optimisation is about the way the website is designed and constructed along with great and relevant content. We build our websites so they are accessible, W3C standards compliant, user friendly, easy navigable and optimised for search engines targeting particular keywords. If your website is already built we also offer a website maintenance service which could include us adding rich keyword dense content/articles to your website on a regular basis.
External SEO & Website Optimisation
External website optimisation is about drawing traffic to your website from external sources, mainly creating external links to your website. External optimisation involves submitting your site to speciality website directories, creating or using social networking sites and getting other relevant websites to link to your website. The amount of visitors your website gets has an impact on your search engine ranking and the amount of external links to your website even more so. External website optimisation can be very expensive because it’s so time consuming, but you could use our website maintenance service to carry out some of these tasks on a regular basis.
SEO Consultation Service
Want to know More About Search Engine Optimisation and Search Engine Marketing?
We also provide a website optimisation consultation service, this is not neccessarily particular to search engine optimisation but is usually the case. We can have a look at your website and make suggestions on how better it could be optimised. You might just want us to consult with your current or in house website designer/developers and give them guidence or point them in the right direction with reguards to the way they are building your website. You might even just want us to come and explain things to you so that you can ask the right questions to a search engine optimisation or search engine marketing firm you have already identified. What ever your consultation requirements Blue Reality can help.
Get in touch
No jargon, no fuss, just great website design, website development and market intelligence combined with a real appreciation of business goals and values. Talk to us today about what you want to achieve and let us exceed your expectations.
If you'd like to get in touch to or require a free consultation please email Darren or call 07889 181144
